I made up a word to describe why followers ain't revenue
Interesting stuff, and it all makes sense - that more makers are active on Twitter versus LinkedIn. I was actually looking for people on LinkedIn the other day that are talking about the same stuff as the makers on Twitter. Doesn't seem too common.
And it sounds like conversion rates on pretty much anything are higher on LI in general.
Traffic from Twitter to my Substack converts to subscribers at around 10%. LinkedIn in traffic converts at 30%.
I also serve creators so it would be interesting to see what people serving other audiences notice.